At Netflix, I manage social content across seven independent branded channels. Each channel is a stand-alone brand that targets a specific audience and has a team of creatives dedicated to its feed across all social and digital platforms. The work presented below represents the rebrand of “Netflix Is A Joke,” a channel dedicated to comedy that includes a series of scripted shows, stand-up shows, and the biggest comedy festival to have ever taken place including entertainers such as Dave Chappelle, Ellen DeGeneres, Chris Rock, Jerry Seinfeld, and many others.